One Down, One to Go: Bloomberg’s Strategy Remains in Place

Feb..21, 2020
Bob Adelmann

Mary Anne Marsh, one of the more insightful of Fox News' political commentators, got it wrong about the outcome of Wednesday night's Democratic debate. She wrote "There was one winner [Elizabeth Warren] and five losers at the end of the debate: Sen. Bernie Sanders, former Vice President Joe Biden, Sen. Amy Klobuchar, Mayor Pete Buttigieg, and [Michael] Bloomberg, who turned out to be the biggest loser of all."

Somehow Marsh has missed what Bloomberg is up to. He wasn't interested in winning the debate. He isn't interested in winning the Democrat Party's nomination. As this writer has made clear here, what he really wants is to be able to appoint the best person to beat Donald Trump at the Democratic Party's national convention in Milwaukee in July.

He is succeeding, and none of those on stage qualifies.

Bloomberg seized on the first question from an NBC moderator by telling the audience that Bernie Sanders (Bloomberg's next target now that Biden is fading in the stretch) would lose to the president because of his health care proposal that would replace private coverage with government-run socialized health care: "I don't think there's any chance of the senator [from Vermont] beating President Trump. If he [Sanders] is the candidate, we will have Donald Trump for another four years, and we can't stand that."

He broadened his attack on his opponents near the end of the debate: "I can't think of a way to make it easier for Donald Trump to get reelected than listening to this conversation. This is ridiculous. We're not going to throw out capitalism. We tried that. It's called communism and it doesn't work."

Philip Klein, writing for the Washington Examiner, noted that the candidates have essentially agreed with Bloomberg's strategy of disruption: "None of Bernie Sanders' Democratic rivals are very confident that they will stop him from winning the most delegates … instead they are hoping that if enough of them win a sufficient number of delegates, they could at least deny him a majority, and then fight things out on the convention floor [in July]."

That's the fight that Bloomberg and his advisors have been preparing for since November when he first announced for the party's nomination.

What has the $400 million he has spent so far bought him? Bloomberg has roared from invisible in national polling to third place, according to RealClearPolitics' latest aggregate polling results, ahead of Elizabeth Warren, Pete Buttigieg, and Amy Klobuchar, and nipping at the heels of Joe Biden.

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What else has his record spending bought him? Rosie Gray, a reporter for BuzzFeed, calls his campaign "the Death Star of presidential campaigns": destroying its targets without remorse. He employs more people in more states than any of his opponents. He pays them well, estimated to be around $6,000 a month at the entry level. He provides them with a catered three meals a day and a free iPhone 11. He pays for sound stages to use for creating the hundreds of commercials that are ubiquitous (seen on FaceBook, The Weather Channel, the Golf Channel, the Super Bowl, and elsewhere).

He is cashing in the chits owed him by the superdelegates he'll need in the second round of voting. He's capturing more and more high-profile endorsements, sometimes, wrote Gray, "from political figures to whom he had generously donated in the past or supported causes connected to them." This is called "the Potomac Two-Step," whereby chits generated in the past are now being called in.

Bloomberg's strategy was working even before Wednesday night's debate. Hours before that debate, the polling analysis website FiveThirtyEight announced that "our model is fairly confident it'll be Sanders who gets a plurality [of delegates at the Democrat National Convention]. The big question is whether the other candidates stay competitive enough for long enough to deny him the majority he needs to win the nomination outright [on the first ballot]."

Bloomberg's staff admitted that it might be a near thing. It issued a "State of the Race" memo to top staffers on Monday, warning that "if Sanders moves past Super Tuesday with the 404 delegate lead we currently project he will have, it will be all but impossible to stop him from getting to a plurality (or even a majority) of pledged delegates."

With Biden out of the way, the Bloomberg campaign can now focus on removing Sanders. With a limitless budget, there is no doubt that ads will now appear in key Super Tuesday states declaring that Sanders can't beat Trump, leaving Bloomberg as the only candidate who can.

Once the first vote fails, then Bloomberg will have his way clear to nominate whomever he thinks does have a chance. The "Potomac Two Step" all but guarantees the outcome.

The only question will remain: whom will Bloomberg anoint?


An Ivy League graduate and former investment advisor, Bob is a regular contributor to The New American primarily on economics and politics. He can be reached at


The McAlvany Intelligence Advisor: A Bloomberg-Clinton Combo Could Secure a Brokered DNC Convention in July

The McAlvany Intelligence Advisor: Democrat Party's Brokered Convention in July to Be the First One Since 1952

FiveThirtyEight: Election Update: We Got A Flurry Of New National Polls. Sanders Led Them All.

The New York Post: Nevada Democratic debate turns into slug fest with candidates trading insults

National Review: Knives Out: A Glorious Wrestlemania of a Democratic Debate

Axios: Bloomberg camp's "dire" warning: Sanders soon unstoppable

Bloomberg staff's The State of the Race memo

The Washington Examiner: Bernie Sanders' Democratic rivals make clear they're hoping to take him out at convention

The Wall Street Journal: Michael Bloomberg, in Debate, Draws Fire From Democratic Rivals

The Wall Street Journal: Democrats Prepare for the Big Test

Fox News: Mary Anne Marsh: In fierce Democratic presidential debate, 1 winner and 5 losers

BuzzFeedNews: Michael Bloomberg's Campaign Is Huge. That's The Point.

2020 Democratic Presidential Nomination polling as of 2/20/2020

The Potomac Two-step


The New American: Bernie and Bloomie: Is the Democrat Nomination Battle Now a Two-man Race?

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